News release written by Serta and published, unedited, by Sleep Savvy New Collection Designed for Better Looks, Better Feels and Better Overall Value in 2017 Hoffman Estates, IL (December 16, 2016) – Serta, the leading mattress manufacturer in the industry, is unveiling an all-new Perfect Sleeper mattress collection at the Winter 2017 Las Vegas Market. […]

News release written by Restonic and published, unedited, by Sleep Savvy BUFFALO, NEW YORK  Restonic, a top 10 mattress manufacturer, is making dreams come true with the launch of their Field of Dreams mattress, a fashion-forward extension of the award-winning ComfortCare® Hybrid Signature mattress collection. Build it and they will come, Shoeless Joe said, […]

News release written by Paramount Sleep and published, unedited, by Sleep Savvy  Norfolk, Va., January 9, 2017—A new concept in bedding is going to revolutionize the mattress buying experience and will be showcased  at the Red Rock Resort during the Las Vegas furniture market (Sat., Jan. 21-Wed., Jan. 25).  In an untapped market niche, Paramount […]

News release written by Magniflex and published, unedited, by Sleep Savvy Magni Smartech is the future of sleep, combining superior comfort with innovative sleep technology The Magni Smartech analyzes and records data while you sleep to provide valuable insight and recommendations that dramatically improve your sleep over time. Miami, FL:  Magni Smartech is an innovative, […]

News release written by Levitation Labs and published, unedited, by Sleep Savvy Company Will Occupy New Las Vegas Showroom, B-956 Chicago, IL – Jan. 16, 2017 –  Based on the strong level of interest they received from retailers during their buzzworthy UpLIFT™ Weightless Mattress System product debut at the Summer Las Vegas Market this past August, […]

News release written by Kingsdown and published, unedited, by Sleep Savvy NEW SHOWROOM DESIGN MIMICS ACTUAL RETAIL SHOWROOM ENABLES RETAILERS TO EXPERIENCE HOW BRAND WILL PLAY ON THEIR FLOORS              MEBANE, N.C. – In a move to strengthen its presentation and better showcase its growing product line, luxury mattress supplier […]

News release written by Homtex and published, unedited, by Sleep Savvy Luxury and innovation are hallmarks of new family of sheets, adjustable bases, pillows, throws and decorative pillows LAS VEGAS – U.S. based HomTex Inc., known for its well-loved DreamFit® brand of sheets, will unveil the new Dream LivingTM brand during the Las Vegas Market starting January 22, […]

Four news releases written by Fashion Bed Group and published, unedited, by Sleep Savvy (1) FASHION BED GROUP® GIVES ITS ADJUSTABLES LINE A LIFT Design Updates Focus on Features and Value CHICAGO, Ill., December 16, 2016 – Who says you can’t get more for less? That’s exactly what Fashion Bed Group® (FBG) plans to deliver […]

News release written by Simmons Bedding Co. and published, unedited, by Sleep Savvy Atlanta, Jan. 2017 — This January, Beautyrest® is replacing its highly successful Beautyrest Recharge® line with the new Beautyrest Silver collection, creating an easy-to-understand “better, best, luxury” step-up story for consumers. With Beautyrest Platinum™ and Beautyrest Black® rounding out the “best” and “luxury” […]

News release written by Englander and published, unedited, by Sleep Savvy SHOWROOM TO INCLUDE SELECTION OF LOCALLY MADE ENGLANDER BEDS CHICAGO—Englander® Sleep Products will launch in Las Vegas a complete redesign of its Tension Ease® orthopedic collection featuring a new, proprietary latex foam. The producer also is “regionalizing” its C-1596 market space for the first […]

News release written by Diamond Mattress and published, unedited, by Sleep Savvy DIAMOND® MATTRESS EXPANDING BED-IN-BOX LINES IN LV TO GIVE RETAILERS ADDITIONAL OPTIONS IN EXPLOSIVE BOXED-BED CATEGORY RANCHO DOMINGUEZ, Cal.—Having seen its bed-in-box sales grow to 30 percent of its entire mattress business, Diamond® Mattress is launching in Las Vegas two new bed-in-box collections […]

News release written by Boyd Specialty Sleep and published, unedited, by Sleep Savvy OTHER INTROS INCLUDE NEW INNERFLEX® MODELS AND PLATFORM BED DESIGNS ST. LOUIS—Boyd Specialty Sleep® is broadening its selection of Broyhill®-branded products in Las Vegas to offer brick-and-mortar retailers the widest possible range of bed constructions, technologies, price points and aesthetics on an exclusive […]

News release written by Blu Sleep and published, unedited, by Sleep Savvy Blu Sleep Products Introduces New AirTex® Technology Breathable Covers Five Dual Comfort Pillows and the new “Loft” Mattress with “right fit for the person, right fit for the adjustable bed base” At the Winter 2017 Las Vegas Market Pompano Beach, FL – January 16, […]

News release written by Kaymed and published, unedited, by Sleep Savvy Dublin, Dec. 5, 2016—Kaymed, which is exhibiting at Winter Las Vegas Market, booth 57 in the Specialty Sleep Association showroom (C-1565) is the Ireland-based mattress and foam producer that is also becoming a leader in technologies that measure and fit consumers to sleep products. […]

News release written by W. Silver Products and published, unedited, by Sleep Savvy El Paso, TX –  January 16, 2017 – Building upon the explosive growth of the adjustable bed category, W Silver Products will be expanding its comprehensive line of adjustable bed bases with key improvements and new product introductions at the Winter Las Vegas […]

News release REVERIE DEVELOPS INDUSTRY’S FIRST “RETAINER-LESS” SYSTEM TO HOLD MATTRESSES IN PLACE ON ADJUSTABLE BASES WITHOUT RETAINER BARS NEW PROGRIP™ BAR-FREE RETAINER SYSTEM TO DEBUT AT LAS VEGAS MARKET BLOOMFIELD HILLS, Michigan  Jan. 24, 2016 – Reverie, the leading manufacturer of adjustable foundations, is bringing a huge innovation to the market with the introduction […]

  NEWS RELEASE E.S. KLUFT & CO. HONORS AIRELOOM FOUNDER & INDUSTRY PIONEER KING KARPEN WITH NEW 75TH ANNIVERSARY COLLECTION RANCHO CUCAMONGA, CA – To celebrate the 75th anniversary of its Aireloom brand, E.S. Kluft & Company, America’s premier luxury bedding manufacturer, is debuting a new collection named for Aireloom founder and sleep products industry […]

NEWS RELEASE CUSTOMATIC WILL INTRODUCE $599 FAIRMONT ADJUSTABLE BASE NEW “ECONOLINE COLLECTION” COMBINES QUALITY & VALUE AT BEST PRICES IN INDUSTRY NATICK, MA – Customatic Adjustable Bedz, a retail solutions provider dedicated to the advancement of custom sleep products, announced its taking the industry lead in introducing a value-packed adjustable base starting at $599, queen […]

NEWS RELEASE Customatic Adjustable Bedz Making Move Into Mattresses NATICK, MA – Customatic Adjustable Bedz, a retail solutions provider dedicated to the advancement of custom sleep products, announced it will unveil a new division and mattress brand, myContour, at the upcoming Winter Las Vegas Furniture Market, Jan. 24th -28th. The new line is the company’s first […]

NEWS RELEASE DORMEO N.A. PUTTING MORE UNDER THE MATTRESS MANUFACTURER WILL INTRODUCE FIRST STORAGE BASE AT VEGAS MARKET PLANO, TX – Whether a consumer lives in a mansion or a studio apartment, the one thing they share in common is a belief that they don’t have enough storage space. In response to increasing consumer demands […]

NEWS RELEASE OMI RESPONDS TO GREATER DEMAND BY RETAILERS TO BROADEN ORGANICPEDIC EARTH LINE YUBA CITY, CA – Organic Mattresses, Inc. (OMI), the nation’s number-one manufacturer of organic mattresses under the Organicpedic™ brand, will introduce its new Pinnacle at the upcoming Las Vegas Furniture Market, Jan. 24th-28th. Debuting as the most expensive model in the […]

NEWS RELEASE KINGSDOWN PRESENTS UPDATED “SLEEP SMART” MATTRESS AT WINTER LAS VEGAS MARKET SLEEP SYSTEM USES INFORMATION FROM MORE THAN A DECADE PLUS OF SLEEP RESEARCH TO PROVIDE HEALTH BENEFITS TO CONSUMERS MEBANE, NC – Premium mattress manufacturer Kingsdown, Inc., announced it will showcase its remodeled Sleep Smart system at the Winter Las Vegas Market […]

NEWS RELEASE Tempur Sealy Announces Significantly Increased Advertising Commitment to Support Powerhouse Brands 2016 Marketing Plans Intended to Drive Retail Traffic and Consumer Demand LAS VEGAS, Jan. 22, 2016 – The excitement being generated by Tempur Sealy International, Inc. is not limited to the launch of the new TEMPUR-Breeze™ line and the redesigned 2016 Stearns & Foster® […]

News release SYMBOL® MATTRESS LAUNCHING NEW BRAND IDENTITY, RETAIL-FOCUSED BUSINESS OBJECTIVES AND NEW PRODUCT LINES IN MAJOR LV INITIATIVE RICHMOND, Va. Jan. 20, 2016—Symbol Mattress is re-introducing itself to retailers in Las Vegas, bringing to the winter market a new brand identity, retail-focused business objectives, several new product lines, plus the first phase in a renovation […]

News release New Companies fill out the SSA Showroom’s Show-within-a-Show innovative product lineup 31 Bedroom exhibitors all in one spot makes it a must-see for retailers Friant, CA – Dec. 10, 2016 – The Specialty Sleep Association ( SSA) has once again sold out the space in their Building C, fifteenth floor mattress and bedding […]

NEWS RELEASE NEW WORLD LUXURY™ SERIES’ BEDS, NEW DIRECT SHIP AND SLEEP DATA-COLLECTION PROGRAMS ON TAP IN KING KOIL LAS VEGAS SHOWROOM A-538    WILLOWBROOK, Ill.—King Koil® will be launching in Las Vegas several new options related to its World Luxury line of beds, along with a new sleep data collection technology and a new […]

NEWS RELEASE FOREVER FOUNDATIONS INTRODUCES A FULL LINE OF BED FOUNDATION ACCESSORIES AT THE LAS VEGAS MARKET ‘WE ARE RE-INVENTING THE FOUNDATION ‘TO MAKE IT YOURS!’  December 8, 2015 – Irvine, CA – Leveraging off of the exploding growth of the mattress / bedding accessories market, offering total sleep solutions to retailers and consumers, Forever […]

NEWS RELEASE PILLOW TALK: NEW OFFERINGS FROM FASHION BED GROUP® FEATURE INNOVATIVE COOLING AND COMFORT TECHNOLOGY CHICAGO, Ill., December 17, 2015 – Keep your cool – and get a better night’s sleep – with new memory foam bedding accessories from Fashion Bed Group® (FBG), the leading U.S. retail supplier of bedding accessory products. Building on […]

NEWS RELEASE FASHION BED GROUP® KICKS OFF 2016 IN STYLE Category Leader to Unveil Five New Bed Designs in Las Vegas CHICAGO, Ill., December 17, 2015 – Resolve to make 2016 the most stylish year yet with new beds and accessories from Fashion Bed Group® (FBG), the leading U.S. retail supplier of bedding accessory products. […]

NEWS RELEASE DIAMOND MATTRESS RETURNS TO LAS VEGAS WITH NEW, MADE IN USA BED-IN-BOX PROGRAM OFFERING MULTIPLE DESIGN OPTIONS, CUSTOMIZATION    RANCHO DOMINGUEZ, CA—Diamond® Mattress—the largest, independently owned mattress manufacturer in California—is returning to Las Vegas for the winter market to launch a major new U.S.-made, bed-in-box program from its C-1552 showroom. The fourth-generation family-owned […]

NEWS RELEASE Soft-Tex International announces the launch of new Dream Smart™ products WATERFORD, New York (January 18, 2016) – Soft-Tex International has partnered with Ultra Shield to introduce the Dream Smart ™ Pillow Fitting System as well as a complete line of Dream Smart ™ mattress protection products at the upcoming Las Vegas Market. The […]

NEWS RELEASE BOYD PLANNING MULTIPLE LV INTRODUCTIONS UNDER POPULAR BROYHILL CONSUMER BRAND; NEW PLATFORMS, ADJUSTABLE BASES ALSO ON AGENDA ST. LOUIS—Making the Broyhill® brand the centerpiece of its introductions for Las Vegas, Boyd Specialty Sleep® plans to launch at market two new Broyhill mattress collections, new Broyhill bed-in-box concepts, plus three new Broyhill toppers.    […]

NEWS RELEASE DANICAN MAKES PRIVATE LABELING EASY FOR U.S. RETAILERS Retailers Do Not Need to Be a National Chain to Have Their Own Brand ATASCADERO, CA, Jan. 12, 2016—EverRest Inc., dba Danican, the US subsidiary of EverRest ApS, based in Aahrus, Denmark now offers their expertise in private label manufacturing for a collection of superior-quality […]

SOCIAL GRACES | Sponsored by Restonic Thou shalt not do that again! BY JULIA ROSIEN Got a social-media strategy or are you winging it and praying it all works out? We’re all guilty of cutting corners once in a while, but if you’re engaging in the deadly sins of social media, you’re on a crash course […]

Mattress producer Park Place Corp. has named Jason Kelley as president and promoted Jerry Burgess to vice president of sales. The Greenville, South Carolina-based company was founded in 1931 and is the King Koil licensee for the south and mid-Atlantic regions. Kelley, who joined Park Place in 2012, is responsible for providing “a strategic plan […]