This year, I give thanks for Sleep Savvy’s talented publications team—and our newest member
Like most people, during the holiday season, I often think about how thankful I am for the blessings in my life. This year, I am especially appreciative of the publications team with the International Sleep Products Association. I have been a magazine editor for more years than I dare admit, and I have never worked with a more dedicated, efficient, kind and smart group. Seven women, along with me, handle all the editorial, advertising and circulation functions of not only this magazine, but also our sister publication BedTimes. All totaled, we produce 20 magazines a year, maintain two websites and travel to various industry trade shows.
It’s a pleasure every day to work with them, including Kerri Bellias, vice president of advertising sales, and Debbie Robbins, ad production manager. Mary Rulli works diligently as our circulation manager to handle your subscriber needs. Stephanie Belcher has been art director of Sleep Savvy since its inception in 2002 and brings a fresh, professional look to each issue. Digital Editor Barbara Nelles (who knows more about the mattress industry than anyone has a right to) manages the magazines’ websites. Betsi Robinson, who joined the staff this summer, is quickly learning the ropes as associate editor. (In addition, regular contributors Gary James, Gerry Morris and Julie Palm provide insight into mattress retailing and share selling strategies in well-crafted stories.)
And now, I am delighted to introduce the newest member of our team. In October, Beth English joined Sleep Savvy also as an associate editor. A seasoned communications professional and editor, she comes to the staff from the University of North Carolina at Greensboro, where she served as associate director of editorial services. During her 15-year career with the university, she worked as editor of UNCG Magazine and UNCG Research magazine, which garnered numerous regional and national awards during her tenure. A graduate of the University of North Carolina at Chapel Hill with a bachelor’s degree in journalism and of UNCG with a master’s in liberal studies, she worked as a reporter for several North Carolina newspapers and as public information officer with the Asheboro City Schools before joining UNCG. On her third day, she covered her first High Point Market—nothing like trial by fire.
This holiday season, if you appreciate your store’s staff—the people who make your job easier, keep your customers coming back and make your own efforts look better—now is the perfect time to express your appreciation.
I’ll go first: Thanks, team—and happy holidays!