Tips & Strategies

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Festive Social Media Marketing Tips & Strategies

Up your marketing game with these ideas for holiday content. Looking for clever ways to approach social media marketing this holiday season? A recent article...




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“Take 5” Flashback – Spinks Talks Sustainability

As we buy Daytimers and plan for the new year, be sure to pencil...

“Take 5” | Even More Sustainable Foam

CertiPUR-US Program Executive Director Michael Crowell and Helen Sullivan, CertiPUR-US communications counsel, share a...

“Take 5” | Yatas Bedding Expands at High Point Market

Jason Kennedy, brand manager, North America, for Yatas Bedding, shows off the company’s new...

Join the AV club

Retailers who want to capture consumers’ attention should jump on the video bandwagon. Follow this A-to-V guide to use this medium on social media,...

Keep these 5 insights in mind when creating your plan for healthy retail sales in 2018

You’ve heard it before—e-commerce is disrupting traditional brick-and-mortar retailing in a big way, ushering in tremendous change. From Bloomberg Businessweek to The Wall Street Journal,...