Innersprings are being used throughout the mattress because they’re softer, smaller and more adaptable to the demands of bedding constructions At a time when sustainability has become a watchword, sleeper comfort is crucial and consumers can order mattresses with a simple click, springs makers want mattress retailers to know their products have it all covered. From […]
Family, Tradition, Quality Are Seamless at BILTRITE
For nearly a century, this furniture store in a Milwaukee suburb has found success in proven sales strategies — and by bucking current mattress industry trends Photography by Lila Aryan Photography For BILTRITE Furniture-Leather-Mattresses, a fourth-generation, family-owned furniture store outside Milwaukee, “built right” is more than just the root of its name: It is a […]
8 Customer Service Resolutions
To make 2020 your best year, care for and appreciate the consumers who keep you in business If your 2020 goals include selling more mattresses, boosting your average ticket, opening new stores, expanding e-commerce or improving profits (and what retailer’s goals don’t include one or more of those?), start with strengthening your customer service. Because […]
And They’re Off: Consumers Rush Into Holiday Shopping
A record number of consumers shopped in-store and online over long Thanksgiving weekend This year’s holiday shopping season got off to a strong start with a record 189.6 million U.S. consumers shopping from Thanksgiving Day and Black Friday through Cyber Monday, according to a Dec. 3 news release from the Washington, D.C.-based National Retail Federation […]
The Sleep-Work Connection
New Better Sleep Council research reveals how employment can negatively affect slumber and what workers can do to avoid sleepless nights Americans aren’t sleeping enough. And those with a job seem to have a harder time getting good rest than others. That’s the latest findings from the State of America’s Sleep study commissioned by the […]
Great Beds on the Great Plains?
Hoping to retire their decades-old mattress, a couple in their 50s explores the nuances of today’s bedding options. Here’s what they found Knowledge is power in mattress retailing just like it is anywhere else, but there’s a fine line between educating shoppers and overwhelming them with information. For this issue’s Undercover, we sent a 50-something […]
Great Expectations: Holiday Shopping Forecast
The International Council of Shopping Centers forecasts total holiday spending to reach $832.3 billion, with 90% of shoppers spending in physical stores The New York-based International Council of Shopping Centers forecasts a 4.9% increase in holiday spending over last year for a total of $832.3 billion. The average adult is anticipated to spend $683 on […]
You’ve Been Talking in Your Sleep
Why do we sometimes chat and walk while we’re asleep? Here’s an introduction to parasomnia and how it affects our sleep habits — and actions Editor’s note: Savvy mattress retailers want to do everything they can to help their customers sleep better, including offering them sound advice and tips. Feel free to share this great […]
Las Vegas Ante4Autism 2020 Poker Tournament Around the Corner
The 12th annual Ante4Autism Poker Tournament will take place at 7 p.m., Jan. 25 at the Golden Nugget Hotel & Casino’s Grand Event Center, on the eve of Las Vegas Market. The fundraiser supports autism spectrum disorder advocacy, education and research. The event attracts donations and support from across the furniture and bedding industry and […]
