RETAIL TRENDS AND STRATEGIES FOR THE MATTRESS INDUSTRY

Retail Trends and Strategies
for the Mattress Industry

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Supporting Independence and Comfort for Aging Sleepers

Terry Cralle -
Between ages 40 and 50, many adults experience more pressure sensitivity, often one of the earliest reasons they begin reconsidering their mattress. The hips,...
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TIPS & SELLING STRATEGIES

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Supporting Independence and Comfort for Aging Sleepers

Terry Cralle -
Between ages 40 and 50, many adults experience more pressure sensitivity, often one of the earliest reasons they begin reconsidering their mattress. The hips, shoulders, and lower back are common trouble spots. Helping customers understand that they can have both support and pressure relief—through mattresses with softer comfort layers over supportive cores—can be transformative. For couples with differing firmness preferences, split comfort designs or dual-feel constructions can resolve longstanding compromises and significantly improve sleep...
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Talking Sustainability on the Sales Floor

Craig Lauer -
Conversations about sustainability can feel surprisingly difficult to navigate on the sales floor. Not because the topic is new, but because it doesn’t show up in a single, consistent way. In some retail environments, sustainability comes up as a direct question about materials, sourcing, or certifications. In others, it surfaces...
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It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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