More than one-quarter of online shoppers have bought a big-ticket item, but men are more likely than women to drop big bucks while doing digital commerce, according to an NPR/Marist Poll released June 7 (NPR/Marist Poll complete findings PDF) The poll found that 27% of shoppers have spent $1,000 or more online, but men (36%) […]
power bases zoom
Malouf and Supima partner to sponsor New York Fashion Week getaway contest
News release written by Malouf and published, unedited, by Sleep Savvy (Logan, Utah) – Two premium bedding brands are coming together to tout the beauty and comfort of luxury cotton. Utah-based bedding accessories maker Malouf is sponsoring a sales contest that will send one lucky winner on a New York getaway. The trip comes with two tickets […]
Retail road trip
Shovlin Mattress Factory elevates customer service to a new level
BY JULIE A. PALM PHOTOGRAPHY BY WALT BLAU/GENERIC BRAND HUMAN At this Fanwood, New Jersey-based factory-direct manufacturer and retailer, Ron and Kara Shovlin use uncommon practices to win the loyalty of their hometown You’d be hard pressed to find a mattress retailer bucking more industry trends than Shovlin Mattress Factory, a factory-direct manufacturer and retailer […]
freshen up
Product Showcase
Get registered or stop using our logo! Even if you’re buying certified foam, we can’t vouch for you—and you don’t have permission to use our logo—unless you’re registered with the CertiPUR-US® program. Go to CertiPUR.us/Register. Mattress shoppers are making purchasing decisions based on our list of companies offering bedding products containing certified flexible polyurethane foam. […]
Tipsheet
Don’t let vacation time go unused
Put your trips on the calendar now to get the time off you need to relax and restore BY JULIE A. PALM Summertime is prime vacation time. Do you have your trips planned? Americans are notoriously lax about taking all the vacation time owed to them by their employers. In 2016, workers took an average […]
Um, we need to, like, talk
BY JULIE A. PALM Annoying verbal tics can distract shoppers from your outstanding sales presentation So, today, we’d like to, um, discuss how you can, like, get rid of all those conversational space fillers that, uh, distract from what you’re, er, trying to communicate, you know what I’m sayin’? The most common verbal tics are […]
Consumer Ed
How to get a cool night’s sleep in a heat wave
Much of the country has been suffering through a heat wave and when it lifts, we’re still facing the hottest time of the year: July and August. Even with the air conditioning running full blast at home and office, it can be hard after a day in and out of the heat to cool your […]
Better Sleep Council
‘A Mini Field Guide to the Mattress Shopper’
The BSC and Sleep Savvy team up to create a fun, interactive infographic to give retailers insight into their customers and help generate more sales Looking for helpful, easy-to-understand information to gain insight into today’s consumers? The Better Sleep Council and Sleep Savvy have just the ticket for you. In May, this publication and the […]
