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Retail Success Formula: Merchandising, Branding & Marketing Tips

Columns Kathryn Greene -
Retail success formula. From branding to merchandising, Sleep Savvy has you covered. It’s hard to believe we’re almost halfway through the year, but time flies...
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At Sandman Sleep, Comedy Shows and Sound Baths Help Sell Mattresses

Retail Road Trip Kathryn Greene -
Inventive events, from sound baths to comedy shows, connect this retailer to its community. If you’ve ever found yourself awake in bed, hoping the elusive...
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Mattress Replacement Cycle: Reality vs. Expectation

Research Kathryn Greene -
In 2023, nearly half of consumers replaced their mattresses within seven years. The mattress replacement cycle is an important metric for the sleep products industry,...
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The Best and Worst Bedroom Paint Colors for Sleep

Consumer Corner Kathryn Greene -
“Colors seen have a significant effect on how humans think and behave, how they experience their physical world and whether they achieve the goals they've set...
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New Research Reveals Three Worst U.S. States for Sleep

Consumer Corner Kathryn Greene -
During the past 12 months in the United States, there were more than 325,500 Google searches for the phrase “I can’t sleep.” However, residents...
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Half of Remote Workers Admit to “Bed Rotting”

Consumer Corner Kathryn Greene -
Have you heard of “bed rotting?” Although it might sound a bit off-putting, the term just means long periods in bed while doing activities...
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Consumer Mattress Triggers: Beyond the 7-Year Rule

Research Kathryn Greene -
The latest research from the Better Sleep Council offers insights into why and when consumers purchase new mattresses. Many consumers have heard the guidance that...
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Las Vegas Retailer Bedplanet Shares Its Best Business Advice

News Kathryn Greene -
Although the name sounds out of this world, this Las Vegas retailer is surprisingly down to earth. Although just a short, slightly southwest drive from...
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Lessons From Las Vegas

Columns Kathryn Greene -
The neon metropolis holds some surprising lessons for retailers. When thinking about Las Vegas, a flurry of images comes to mind: dazzling neon lights, slot...
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4 in 5 People in Relationships Are Losing Sleep

Consumer Corner Sleep Savvy Staff -
A third of Americans look forward to nights their partner isn’t home — because they get the bed to themselves, according to new research....
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It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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