GhostBed’s collaboration with tennis star Venus Williams is scoring big at top 25 retailer Mathis Home. In 2023, Mathis Home began stocking the four model collection in its 36 showrooms in Oklahoma, Texas, California and Arkansas and online.
With queen sizes starting at $1,999 to $2,999, the Venus Williams Collection falls in Mathis Home’s mid-tier price range. According to a news release, the collection is “outpacing sales in its bedding ‘sweet spot.’”Each model is available as a hybrid or all-foam design and features the Plantation, Florida-based company’s proprietary Venus FIT (far infrared technology) that absorbs body temperature.
“We knew from the outset that Mathis Home would be the perfect partner for the Venus Williams Collection,” said Alan Hirschhorn, GhostBed’s executive vice president. “Both of our brands focus on high-quality, service and effective marketing, which is why our partnership works so well. They do a great job of promoting the Venus Williams Collection and we’re excited to see how well it’s been performing.”
Read more on Ghostbed and Mathis Home; Mathis Home Will Carry GhostBed in All Stores.
