Winndom, a family-owned mattress manufacturer, will put two styles of mattresses online to be ordered and shipped direct-to-consumer to any address in the continental United States.
The Hopewell, Virginia-based company has successfully bounced back from a fire that destroyed the manufacturing building in March, according to company officials. Since then, Winndom has moved into a new production facility in Hopewell and is fully operational so that online orders can be fulfilled and shipped promptly.
Previously, the mattresses, which are handmade in Hopewell using American materials, were only available through about 20 family-owned and operated retail stores across Virginia.
“Recent innovations have enabled Winndom to compress and ship our custom mattresses straight to your door within one week, making the benefits of a good night’s sleep more accessible to everyone,” said Justin Faison, CEO of Winndom. “As online shopping continues to grow in popularity and the pandemic has changed consumer behaviors, we needed to follow suit to accommodate consumers who aren’t conveniently located close to one of our retail partners.”
The company’s website, winndom.com, was recently refreshed by Richmond, Virginia-based agencies JLV Communications and Pruitt Resources to add an online shopping platform powered by Shopify. Both the Magnolia Winndom Mattress and the Dogwood Winndom Mattress can be selected for online shopping and shipping. Magnolia is the company’s top-selling plush mattress, and Dogwood is the top-selling medium-firm mattress, according to a news release.
