NEWS RELEASE | 2025 WINTER LAS VEGAS MARKET
ST. PETERS, Mo. (Jan. 13, 2025) – At the upcoming Las Vegas Market, Symphony Sleep will debut the SonicSleep™ System, a brand-new adjustable base that delivers sonic massage therapy and loudspeaker entertainment, all in one innovative product.
The ES700 SonicSleepÔ uses specially selected sound wave frequency, strength and modulation to produce an audio sonic massage experience. Sonic massage therapy is shown to reduce stress and anxiety, promote relaxation, and enhance quality sleep for overall wellness.
This system has broader applications than the older massage technology that uses off-balanced DC motors to produce a mechanical vibration. A sonic massage system offers health benefits supported by medical research and clinicians, such as reducing inflammation and stimulating blood flow deep in the body’s tissues to facilitate the natural healing process.
The ES700 provides many features that set it apart from other products on the market. Among them are a full-range speaker system, providing an immersive audio experience while in bed whether through a movie, music or video game. In addition to an all-new design to the remote control, the ES700 can function through an interactive mobile app that offers audio options of white, pink or brown noise and other sonic wave files to promote deep, rejuvenating sleep.
The ES700 is compatible with all Symphony Sleep adjustable base accessories, such as the Elevation Kit, Hi-Low Kit, Sleep Safe and Sleep Sense sleep tracker. Available in queen, twin XL and one-piece King sizes, the suggested retail price for queen is $2,599. When paired with the popular Elevation Kit, the suggested retail price is $2,999.
“The new SonicSleep illustrates the commitment of our engineers to use scientific studies and clinical data in creating differentiated products with benefits that directly improve sleep and wellness,” said John Schulte, president of Innovative Sleep Technologies, home of the Symphony Sleep brand.
Schulte emphasized the strong marketing support with engaging in-store P.O.P. available with Symphony Sleep programs, including the newly launched point-of-sale product demo videos that help retailers sell the product. Consumers can scan a QR code to watch a short video that demonstrates the product while they interact with the remote and base.
Symphony Sleep will welcome visitors, January 26-29, in C-1507 at the Las Vegas Market.
Read more market news at Sleep Savvy magazine.
