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Cost of sleepiness too pricey to ignore

Research Sleep Savvy Staff -
PR campaign encourages employers to educate employees about the dangers of sleeplessness and its impact on workplace safety, productivity and health Getting insufficient sleep and...
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To nap or not to nap?

Consumer Corner Sleep Savvy Staff -
BY LISSA COFFEY That is the question many consumers ask. Share these suggestions on how, when and where to take a siesta so it won’t...
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What’s new at EXPO?

Columns Sleep Savvy Staff -
BY MARY BEST At ISPA’s biennial trade show, exhibitors showcased products that soon may be on your sales floor Mattress manufacturers were busy shopping for product...
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Moore’s Sleep World revolves around restorative rest

Retail Road Trip Julie A. Palm -
BY JULIE A. PALM PHOTOGRAPHY BY TINA'S PHOTOGRAPHY This four-store sleep-shop chain in northern California scores big by promoting and providing its customer base with quality...
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Better Sleep Council research finds men earn bragging rights when it comes to bedtime performance, women fall short

News Sleep Savvy Staff -
Better Sleep Council news release ALEXANDRIA, VA – May 1, 2018 – Today the Better Sleep Council, the consumer education arm of the International Sleep...
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‘Better in bed’

Columns Sleep Savvy Staff -
BY MARY BEST The Better Sleep Council has a provocative PR campaign planned for May’s Better Sleep Month There’s good news about how consumers think about...
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Make that call

Columns Sleep Savvy Staff -
BY MARY BEST When something goes awry at your store while you’re on the clock, take action. You won’t regret it A few Sundays ago, I ...
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Can’t sleep? Count your to-dos instead of sheep

Consumer Corner Sleep Savvy Staff -
Jotting down your to-do list for tomorrow can help you fall asleep more quickly tonight, according to researchers at Baylor University in Waco, Texas. Researchers...
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Why women are tuckered out

Consumer Corner Sleep Savvy Staff -
The list of reasons they can’t sleep is enough to keep anyone awake From stress to physical discomfort, a host of things are keeping women...
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Help your customers get ‘better in bed’ during Better Sleep Month

Research Sleep Savvy Staff -
Better Sleep Council has attention-getting campaign planned for the annual PR effort in May The Better Sleep Council has a provocative, exciting campaign planned for...
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It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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