Editor's Columns

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Retail And Design Trends: Sleep’s Evolving Tapestry Of Change

Dealing with cultural burnout, consumers are looking to create peaceful spaces. I recently watched a color trends webinar hosted by New York-based color services and...




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The Hopeful Season

While the economy is still troubling, some bright spots can be found. There’s something just...

Moving Forward

From sustainability tips to retail displays to goal-setting, this issue is full of good...

What I Learned From Mattress Mack

40 years of retail visits revealed that the journey to excellence is ongoing. Suddenly, I...

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New Year’s Resolution: We kick off 2019 with a hearty lineup of articles designed to help your business. Here’s a preview

Welcome to 2019! For me, the start of a new year is full of anticipation and hopefulness, and it affords me the opportunity...

Online vs. In-Store

New consumer research by the BSC reveals reasoning behind different shopping paths In September, The Better Sleep Council, the Consumer-education arm of the International Sleep...

A Good Read

BY MARY BEST A recent article in National Geographic sheds light on the science — and mysteries — of sleep. “Nearly every night of our lives,...

ABCs of Accessories

BY MARY BEST Sleep Savvy explores how you can get protectors and sheets off the shelves and into shoppers’ homes “The most luxurious item is...

Digital natives

BY MARY BEST What you need to know about millennials and Gen Z to attract them as shoppers and employees As you know, one of the...

What’s new at EXPO?

BY MARY BEST At ISPA’s biennial trade show, exhibitors showcased products that soon may be on your sales floor Mattress manufacturers were busy shopping for product...

‘Better in bed’

BY MARY BEST The Better Sleep Council has a provocative PR campaign planned for May’s Better Sleep Month There’s good news about how consumers think about...

Make that call

BY MARY BEST When something goes awry at your store while you’re on the clock, take action. You won’t regret it A few Sundays ago, I ...

Planning for 2018

Want to improve your business this year? Let Sleep Savvy help with these resources. It's a new year, and like you, the Sleep Savvy team...