Bedgear Introduces Storm King Performance Pillow

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Bedgear Introduces Performance Pillow. Storm King performance pillow, powered by the same cooling technology as its Storm performance pillow.

Mattress and sleep accessories supplier Bedgear has launched its Storm King performance pillow, powered by the same cooling technology as its Storm performance pillow.

“Designed to fit your bed and your head, the Storm King is meant to be used comfortably for sleeping — as a pillow is intended — as opposed to a bedroom accessory,” a news release stated.

Designed for sleepers who run hot, the Storm King ensures a cooler sleep with Bedgear’s proprietary Ver-Tex instant-cooling cover by dispersing heat away from the head, neck and shoulders, according to the release. Engineered for cooling and breathability, it features dual-sided comfort with one side soft and one side firm, and Air-X mesh and air vents to provide continuous airflow in and around the pillow. 

“At Bedgear, we’re not following trends — we’re setting standards,” said Eugene Alletto, Bedgear founder and CEO. “The Storm King launch signifies our continued journey to redefine what a pillow can and should do. We listen to our customers who desire more than just size for a mere bedroom accessory; they seek pillows personal to their unique sleeping needs. Wake Ready with the Storm King, because we believe your pillow should fit you, not the other way around.” 

Storm King is larger than a standard king, measuring 34 inches long, instead of 26 inches, and comes in four heights.  

Watch more on Bedgear: “Take 5 With Dave” – Eugene Alletto Reveals the Power of Retail Theatre.