NEWS RELEASE | 2025 SUMMER LAS VEGAS MARKET
King Koil has signed a licensing agreement with Scott Brothers Global (SBG) to develop mattresses under its home furnishing and improvement brands founded by Property Brothers hosts, Drew and Jonathan Scott. King Koil will launch the Drew & Jonathan Home by King Koil and Scott Living by King Koil mattress collection at the Summer Las Vegas Furniture Market.
The collection will feature six mattresses in a range of comfort feels that incorporate premium components, priced between $1,499 and $2,999 in queen at retail. The launch will include dealer point-of-purchase material to help promote the new line.
The mattress will be shown at King Koil showroom in B-1200.
“Scott Living and Drew & Jonathan Home are trusted brands fueled by Drew and Jonathan Scott’s extensive expertise and commitment to customer satisfaction. Combining our passion and experience in the mattress industry with their respected brand and strong positioning in the mattress category will highlight the excellent synergies between our companies as they continue to grow and make this partnership a real success at retail,” said King Koil CEO David Binke.
For over 10 years, Drew and Jonathan Scott have created high-quality, thoughtfully designed products that families can trust through their Scott Living and Drew & Jonathan Home brands. They began their mattress program in 2018, quickly becoming one of their top licensed categories.
“We are excited to partner with King Koil, a leading manufacturer known for their quality and service, to continue our momentum and growth in the mattress category,” said Drew and Jonathan Scott, co-founders of Scott Brothers Global.
Scott Brothers Global (SBG) is a lifestyle and entertainment company founded by brothers Drew and Jonathan Scott. With offices in Toronto and Nashville, SBG produces award-winning consumer products and content dedicated to making life at home fun, meaningful and easy. Drew and Jonathan host multiple top-rated, inspiring, bold, and heart-warming programs on HGTV, including Celebrity IOU and Don’t Hate Your House with the Property Brothers, which are viewed by millions of viewers in the U.S. annually and in over 160 countries worldwide. More than 12,000 beautiful, quality Scott Living and Drew & Jonathan Home products have been sold across 11,000 plus retail locations, including the world’s largest e-commerce platforms. For more information, visit scottbrothersglobal.com
A leading global mattress manufacturer, King Koil is supported by more than 20 license partners worldwide who manufacture King Koil products and sell them in more than 75 countries. Headquartered in Avondale, Ariz., the company has a long, rich history that reaches back to 1898 when Samuel Bronstein founded United States Bedding in St. Paul, Minn. What started out as six employees in a small factory has continued to grow. During the 1930s, U.S. Bedding improved the bedspring and was looking for a new name for its product. From there, the King Koil name was born. For more information, visit www.KingKoil.com.
