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NEWS RELEASE | FALL 2023 HIGH POINT MARKET
NORTH BRUNSWICK, N.J. – Leading mattress manufacturer, Bedding Industries of America (BIA), is expanding its Eclipse Wellness Collection at the High Point Market (Crown Mark Plaza, Floor 4) with two high-profile models: the Cosmopolitan and the Copper Luxury. At 14 inches, these additions represent the collection’s tallest mattress profile. Suggested retail on both models is $1,999 in queen.
Inside, the new Cosmopolitan model features three inches of natural Talalay latex. Promoting better spinal alignment among its benefits, natural Talalay latex offers pain and pressure relief while sleeping.
The Copper Luxury features four pounds of copper-infused gel memory foam underneath a polar touch cover, which allows heat to dissipate away from the mattress during sleep and adds antimicrobial properties.
“We are extending the line with new models because health and wellness continues to fuel the growth of the mattress market. But we also need to be sensitive to the fact that consumers associate taller mattresses as being more luxurious. So, after consultation with our dealers, our dealers we knew it was important that we raise the profile of the Eclipse Wellness offering from 11 inches to these new models at 14 inches high,” said BIA’s Vice President of Sales Steve Karns.
BIA first introduced the Wellness Collection in 2019. Over time, the popular collection has grown to encompass seven models offering various health benefits, most significantly proper spinal alignment. As such, all mattresses in the collection are endorsed by the Congress of Chiropractic State Associations (COCSA). The models incorporate a pocketed innerspring unit, gel infused memory foams, a variety of highly specialized foams, and the company’s proprietary Spinal Zone™ technology. Each mattress is set apart on store floors with a phase-change material (PCM) smooth top, waterfall cover. Each mattress in the collection is available in comfort levels ranging from cushion firm to plush luxury comfort.
Bedding Industries of America has been making mattresses since 1866 with 13 factories in the U.S. and license factories worldwide. Known for its design innovation in creating advanced sleep products, the company has an extensive global licensing network that distributes mattresses under 11 brands – Chittenden & Eastman, Eclipse, Eastman House, Fieldcrest, Ernest Hemingway, Harvest, Lifetime, Millbrook Beds, Natural Dreams, Velika and Van Vorst. A well-established leader in the bedding industry, Bedding Industries of America designs products crafted with high-quality components, including latex, memory foam, gel, and eco-friendly materials such as cotton and wool. For additional information, visit beddingindustriesofamerica.com.