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Make Dorm-Room Bedding Easier to Buy

Back-to-campus shoppers may need a complete sleep setup quickly, giving retailers a chance to simplify choices around fit, comfort, protection, and timing.




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Louis Shanks Furniture Closes After 78 Years in Business

NEWS RELEASE AUSTIN, Texas (Sept. 19, 2023) — An iconic retail brand throughout Texas and...

Buying Behavior, Part 4: The Purchase Experience

Consumer preference for online mattress buying continues to rise, but brick-and-mortar stores remain important,...

Sleep Number Closing at Least 40 Stores in 2024

Last week, Minneapolis-based bed and mattress manufacturer Sleep Number announced its sales results for...

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Features

Dream Team

Sleep Savvy’s staff is talented and diligent — and I’m thankful its members have become my friends Every couple of years, I think it’s important...
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Retail Road Trip

Joplimo Mattress Is Building Beds — and a Retail Brand — to Last

After buying its own factory in 2018, the family-owned sleep chain based in Joplin, Missouri, focuses on opening new stores — and helping others Photography...
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Management

Is Payday Going Out of Style?

Global survey finds employees want greater speed, security and flexibility in receiving pay, and prefer employers who care about their financial wellness As the world...
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Tips & Selling Strategies

Get a Grip on Great Handshakes

A firm, friendly handshake can help retail sales associates make an instant connection with shoppers It’s one of the most famous handshakes in cinematic history:...
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Consumer Corner

Don’t Worry, Sleep Happy

Those who see the glass as half full, not half empty, tend to have a sunnier view of life. Now, researchers have found, they...
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Features

Prime Time

The winter holiday sales season is just around the corner. Are you ready? About 15 years ago, I learned the power of online shopping when...
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Forecasts

NRF Projects Better-Than-Average Holiday Sales

But retail group cautions that predications are hard to make this year Holiday retail sales are expected to increase between 3.8% and 4.2% this year,...
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Tips & Selling Strategies

’Tis the Season to Make the Most of Cyber Monday

How can bedding retailers encourage consumers to visit and buy from their website? Sleep Savvy offers suggestions for ways you can capitalize on the...
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Consumer Corner

Tingles for Sleep

What is the autonomous sensory meridian response? How can it be used to help your customers fall asleep more quickly and sleep more deeply? Editor’s...
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Consumer Corner

Sleep by the Numbers

How well are you and your customers resting? Check out the following statistics ... you might be surprised The discipline of statistics offers a variety...
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Las Vegas

Las Vegas Market: It was hot. It was cool. It was curious.

From Zenlike retreats to telescoping tornado shelters, Las Vegas vendors aim to help retailers lure consumers to stores By Barbara T. Nelles There were so many...
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Features

Back to School

As we plan our editorial lineup for 2020, we are soliciting your ideas to help with our “homework” Although I’ve been out of school for...
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Consumer Corner

Stress, Pain and Money — Oh My!

Better Sleep Council research uncovers the factors that keep people awake and help them nod off Sleep is a wonderful, revitalizing and sometimes elusive thing....
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Tips & Selling Strategies

Organizing Principles

Autumn is the perfect time to declutter. We give you tips for clearing out and cleaning up your store after a busy summer While spring...
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Tips & Selling Strategies

Recession Busters

Retailers can survive and thrive in an economic downturn if they retool their operations well in advance of a slump. Here are the critical steps...
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Product

Great Beds on the Great Plains?

Hoping to retire their decades-old mattress, a couple in their 50s explores the nuances of today’s bedding options. Here’s what they found Knowledge is power...
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Tips & Selling Strategies

The Right Way to Write Product Descriptions

Looking to move merchandise on your website? Follow these lessons to boost sales of mattresses and sleep accessories online When visiting a brick-and-mortar mattress store,...
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Features

Pump Up Your Team for Labor Day Sales

Contests and bonuses can inspire them but perks like product discounts and considerate scheduling also will show you value their contributions It’s been a long...
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Tips & Selling Strategies

Tools for Sleep

Having trouble falling asleep and staying asleep? These two trendy solutions can help you get the restorative rest you need Editor’s note: Savvy mattress retailers...
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Tips & Selling Strategies

A Secret Weapon

Secret shoppers can point out what your stores are doing well — and what they aren’t — in a way that other consumer satisfaction...
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Tips & Selling Strategies

Secrets Revealed

Undercover shoppers point out what retailers could be doing better Sleep Savvy has sent secret shoppers to six mattress retailers — three in the Southeast...
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