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Oak Tree Mobility Introduces Cambridge Sleep Sciences Technology

Company

October 7, 2025

Oak Tree Mobility, a specialty chair and bed supplier headquartered in Bristol, England, is introducing technology to its product line […]

Symphony Sleep Turns Consumer Research Into Retail Advantages

Company

Sleep Savvy Staff

October 6, 2025

St. Peters, Missouri-based Innovative Sleep Technologies and its Symphony Sleep brand are using social listening to shape its product development […]

Bedgear Introduces the Night Ice King Performance Pillow

Product

Sleep Savvy Staff

October 3, 2025

Farmingdale, New York-based mattress and sleep accessories supplier Bedgear has launched its new Night Ice King Performance pillow — a […]

HealthGuard Expands in U.S. Market to Compete Against Internationally Sourced Products

Company

Sleep Savvy Staff

October 2, 2025

Concord, Ontario-based bedding essentials manufacturer HealthGuard is expanding its U.S. retail footprint. Positioned as a challenger to established brands that […]

The partnership launches the first Canadian retail store to feature the Smartlife by King Koil and Intimate Handcrafted collections.

King Koil Canada Partners With Retailer Best Sleep Centre Inc.

Company

Sleep Savvy Staff

October 1, 2025

Calgary, Alberta-based King Koil Canada named Best Sleep Centre Inc. its first Canadian Smartlife by King Koil and Intimate Handcrafted […]

The ribbon-cutting ceremony featured remarks from St. Clair Mayor Bill Cedar, SABA North America CEO Jim Turner, SABA shareholder Robert Baruch and several state and national officials.

SABA North America Celebrates Grand Opening of New U.S. Headquarters

Company

Sleep Savvy Staff

September 30, 2025

SABA North America Celebrates the opening of its new U.S. headquarters in St. Clair, Michigan, a $4.5 million investment that […]

Bedgear Welcomes Three New Team Members

People

Sleep Savvy Staff

September 29, 2025

Farmingdale, New York-based mattress and sleep accessories supplier Bedgear has hired three new team members to help shape the brand’s […]

Helix Sleep Partners with Midwest Retailer Steinhafels

Company

Sleep Savvy Staff

September 26, 2025

Phoenix-based direct-to-consumer sleep brand Helix Sleep has partnered with Steinhafels, a leading Wisconsin and Chicagoland furniture and mattress retailer, to […]

BekaertDeslee Launches Dream+

Product

Sleep Savvy Staff

September 25, 2025

Waregem, Belgium-based textile and sewn covers supplier BekaertDeslee has launched Dream+, a textile finishing technology that integrates biodegradable microcapsules into […]

Collage of different ethnics young people over white stripes isolated background with a happy and cool smile on face. Lucky person.

Know a Stellar Retail Sales Associate? Tell Us

News

Sleep Savvy Staff

September 24, 2025

At Sleep Savvy, sharing tips and selling strategies for the bedding industry is our bread and butter. But we also […]

It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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