NEWS RELEASE LAS VEGAS (July 20, 2026) — Paramount Sleep Company will give select retailers a first look at its […]
NEWS RELEASE LAS VEGAS (July 20, 2026) — Paramount Sleep Company will give select retailers a first look at its […]
When Summer Plans Stay Closer to Home
As travel costs shape some summer plans, retailers may have a timely opening to connect sleep products with comfort, hosting, and everyday home life.
Paramount Sleep Company Supports JCOC’s New Affordable Housing Campus in Virginia Beach
NORFOLK, Va. (July 8, 2026) — Paramount Sleep Company has partnered with the Judeo-Christian Outreach Center (JCOC) to furnish bedrooms […]
‘Sleepcations’ Put Rest at the Center of Travel
For some travelers, their next vacation goal is not sightseeing, dining, or adventure. It is sleep. So-called “sleepcations” are part […]
Making Marketing Dollars Work Harder
Know What the Marketing Is Supposed to Do Before choosing where to spend your marketing dollars, mattress retailers should define […]
Summer Shoppers Simplified: What They’re Really Looking For
Summer brings a different kind of shopper into mattress stores—often less urgent, more exploratory, and focused on immediate comfort. While […]
Cooling has become one of the most powerful—and most prevalent—selling points in today’s mattress market. Walk into almost any retail […]
Adjustable bases aren’t just for healthcare anymore. According to Reliable Business Insights, the adjustable bed market is expected to expand […]
Once upon a time, a shopper walked into a mattress showroom. It was full of strange creatures lined up like […]
Selling Sleep Through the Generations
Over the 36 years that Kerry Tramel has worked for Oklahoma City-based Mathis Home, formerly Mathis Brothers Furniture, the biggest […]