Cooling has become one of the most powerful—and most prevalent—selling points in today’s mattress market. Walk into almost any retail […]
Cooling has become one of the most powerful—and most prevalent—selling points in today’s mattress market. Walk into almost any retail […]
Adjustable bases aren’t just for healthcare anymore. According to Reliable Business Insights, the adjustable bed market is expected to expand […]
Once upon a time, a shopper walked into a mattress showroom. It was full of strange creatures lined up like […]
Selling Sleep Through the Generations
Over the 36 years that Kerry Tramel has worked for Oklahoma City-based Mathis Home, formerly Mathis Brothers Furniture, the biggest […]
Customers want better sleep—but they don’t want a diagnosis. Retailers who can translate sleep science into everyday language build trust […]
A calming scent like lavender or jasmine will not solve poor sleep on its own, but it might help reinforce […]
Kids Aren’t Getting Enough Sleep
Nearly half of U.S. children are not consistently getting the amount of sleep recommended for their age, according to the […]
Why Falling Asleep Can Come With a Jolt
Ever feel like you are drifting off to sleep, then suddenly jerk awake? That quick kick, twitch, or falling sensation […]
Retail Is Not Dead—It’s Differentiating
July finds our industry at an important crossroads. Consumers are more informed, more cautious, and more overwhelmed than ever—especially when […]
What Reviews Tell Shoppers Before They Buy
Online reviews can shape what shoppers expect before they buy, making them an important part of the mattress-shopping experience.