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A Secret Weapon

Tips & Selling Strategies

Beth English

August 5, 2019

Secret shoppers can point out what your stores are doing well — and what they aren’t — in a way […]

Secrets Revealed

Tips & Selling Strategies

Julie A. Palm

Undercover shoppers point out what retailers could be doing better Sleep Savvy has sent secret shoppers to six mattress retailers […]

Retail Trends: Giant Steps

Trends

Julie A. Palm

July 26, 2019

Smart retailers understand that the shifting retail landscape requires a leap into data collection, personalization and simplicity without losing that […]

Riley’s Furniture & Mattress Doesn’t Let its Bedding Department Rest

Retail Road Trip

Julie A. Palm

July 22, 2019

This Monroe, Ohio-based store wins mattress sales with eye-catching design, well-trained staff and a commitment to customer care | Photography […]

Shining A Light

Editor's Columns

Features

Sleep Savvy Staff

July 19, 2019

Feature articles in this month’s issue illuminate the importance of being open to change For most of us, there comes […]

Secret Shopper in the rain with a red umbrella.

Secret Shopper: The Good, the Bad and the Buggy

Tips & Selling Strategies

Sleep Savvy Staff

In this issue’s installment, our secret shoppers — a senior couple living along the Gulf Coast — visit three stores […]

It Is Easy Bein’ Green

Tips & Selling Strategies

Sleep Savvy Staff

July 9, 2019

Making simple changes can reduce your store’s environmental footprint and reduce your costs, too The first Earth Day was nearly […]

High Point Market: Slow but Steady

High Point

Beth English

Despite quiet bedding floors, two ends of the product spectrum — lower-priced boxed beds and higher-end luxurious mattress sets — […]

The Sound Sleepers and the Wide Awakers

Consumer Corner

Beth English

July 8, 2019

New BSC research shows male retirees have the best sleep habits, while women — especially moms and students — struggle […]

Worst Case Scenario: Make a Plan for Potential Disasters

Features

Management

Julie A. Palm

Best practices and basic steps to help you safeguard your business The sheer number and variety of disasters that can […]

It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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