BY JULIE A. PALM Looking for ways to freshen up your store? Consider these 30 creative ideas to refresh your […]

BY JULIE A. PALM Looking for ways to freshen up your store? Consider these 30 creative ideas to refresh your […]
BY GERRY MORRIS First, don’t have an office—and other advice from a retailer who knows how to sell mattresses In […]
No complaints about this customer service
What a recent experience can teach retailers about keeping consumers happy “I’m happy to help. In fact, I get paid […]
BY MARY BEST At ISPA’s biennial trade show, exhibitors showcased products that soon may be on your sales floor Mattress […]
‘A Mini Field Guide to the Mattress Shopper’
The BSC and Sleep Savvy team up to create a fun, interactive infographic to give retailers insight into their customers […]
Moore’s Sleep World revolves around restorative rest
BY JULIE A. PALM PHOTOGRAPHY BY TINA’S PHOTOGRAPHY This four-store sleep-shop chain in northern California scores big by promoting and […]
Better Sleep Council news release ALEXANDRIA, VA – May 1, 2018 – Today the Better Sleep Council, the consumer education […]
BY JULIE A. PALM Annoying verbal tics can distract shoppers from your outstanding sales presentation So, today, we’d like to, […]
Get a hobby and up your sales game
Free-time activities can help you build professional skills—and you’ll have fun doing it Many of us think we don’t have […]
Desperately seeking customer reviews
Experts in soliciting consumer testimonials say a key to earning praise is to ask early These days, mattress retailers crave […]