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Lee Burns and Ty Hingle at mattress store mattress direct

Retail Road Trip: Mattress Direct, Where Sleep Education, Retail Professionalism Converge

Retail Road Trip

March 1, 2019

Photography by Brian Baiamonte This Baton Rouge, Louisiana-based sleep shop chain thrives because of owners Lee Burns and Ty Hingle’s […]

Puppy Love

Consumer Corner

Sleep Savvy Staff

February 12, 2019

New research suggests women may sleep better with dogs in the bed rather than with human partners A dog may […]

Diving Into the Hot Hues for 2019

News

Julie A. Palm

February 8, 2019

Living Coral Named Pantone’s Color of the Year Do you have a corner of your store that could use perking […]

what are worry dolls these are made in guatemala

The Legend of Worry Dolls

Consumer Corner

Sleep Savvy Staff

January 24, 2019

The Guatemalan tradition of placing a small handmade toy under a pillow at night is said to eliminate children’s worries […]

Understanding the Customer Journey

Tips & Selling Strategies

Julie A. Palm

January 22, 2019

In today’s multichannel world, shoppers have myriad ways to connect in-store and digitally. Consider these suggestions to navigate changing consumer […]

New Year’s Resolution: We kick off 2019 with a hearty lineup of articles designed to help your business. Here’s a preview

Editor's Columns

Features

Sleep Savvy Staff

Welcome to 2019! For me, the start of a new year is full of anticipation and hopefulness, and it affords […]

ISPA Releases New Industry Forecast

Forecasts

News

Sleep Savvy Staff

January 17, 2019

Analysis projects drop in sales in 2018, followed by modest growth in 2019 and 2020 When final numbers are tallied, […]

Smile! Great Photos Help Sell Beds

Tips & Selling Strategies

Julie A. Palm

8 Ways to Improve Your Images and Create Content for Websites and Social Media Instagram. Your e-commerce site. Pinterest. Facebook. […]

Secret Shopper: The More Things Change …

Features

Research

Sleep Savvy Staff

January 14, 2019

Our secret shopper gives three retailers in the Southeast mixed reviews. While she found an appealing selection of products, customer […]

New Products

Las Vegas

Sleep Savvy Staff

January 9, 2019

For more information, click each ad to visit the advertiser’s website.

It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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