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When Every Week Is a Mattress Sale

As summer sales crowd the marketplace, retailers can help shoppers look beyond the markdown and see the value of a more complete sleep setup.




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I Wish I Had Thought of That!

Sleep Savvy offers a retrospective of previous Retail Road Trips, highlighting best practices and brilliant...

Fred’s Beds Finds Success on the North Carolina Coast

Customer service, emphasis on premium beds and a catchy name are all part of...

What Country Gets the Best Night’s Sleep? 2023 Worldwide Sleep Habits

Getting a good night’s rest knows no borders — after all, all human beings...

MORE STORIES

You’ve Been Talking in Your Sleep

Why do we sometimes chat and walk while we’re asleep? Here’s an introduction to parasomnia and how it affects our sleep habits — and...

The Sleep-Work Connection

New Better Sleep Council research reveals how employment can negatively affect slumber and what workers can do to avoid sleepless nights Americans aren’t sleeping enough....

Dream Team

Sleep Savvy’s staff is talented and diligent — and I’m thankful its members have become my friends Every couple of years, I think it’s important...

Joplimo Mattress Is Building Beds — and a Retail Brand — to Last

After buying its own factory in 2018, the family-owned sleep chain based in Joplin, Missouri, focuses on opening new stores — and helping others Photography...

Don’t Worry, Sleep Happy

Those who see the glass as half full, not half empty, tend to have a sunnier view of life. Now, researchers have found, they...

Prime Time

The winter holiday sales season is just around the corner. Are you ready? About 15 years ago, I learned the power of online shopping when...

Tingles for Sleep

What is the autonomous sensory meridian response? How can it be used to help your customers fall asleep more quickly and sleep more deeply? Editor’s...

Sleep by the Numbers

How well are you and your customers resting? Check out the following statistics ... you might be surprised The discipline of statistics offers a variety...

Back to School

As we plan our editorial lineup for 2020, we are soliciting your ideas to help with our “homework” Although I’ve been out of school for...

Stress, Pain and Money — Oh My!

Better Sleep Council research uncovers the factors that keep people awake and help them nod off Sleep is a wonderful, revitalizing and sometimes elusive thing....

Great Beds on the Great Plains?

Hoping to retire their decades-old mattress, a couple in their 50s explores the nuances of today’s bedding options. Here’s what they found Knowledge is power...

Pump Up Your Team for Labor Day Sales

Contests and bonuses can inspire them but perks like product discounts and considerate scheduling also will show you value their contributions It’s been a long...

Riley’s Furniture & Mattress Doesn’t Let its Bedding Department Rest

This Monroe, Ohio-based store wins mattress sales with eye-catching design, well-trained staff and a commitment to customer care | Photography by Len Kaltman/West Chester Corporate...

Shining A Light

Feature articles in this month’s issue illuminate the importance of being open to change For most of us, there comes a time when we know...

The Sound Sleepers and the Wide Awakers

New BSC research shows male retirees have the best sleep habits, while women — especially moms and students — struggle to get enough rest The...

Worst Case Scenario: Make a Plan for Potential Disasters

Best practices and basic steps to help you safeguard your business The sheer number and variety of disasters that can strike — and potentially devastate —...

BSC Finds That Young Women, Especially Mothers and Students, Are Among the Worst Sleepers in America

The Better Sleep Council, the consumer education arm of the International Sleep Products Association, released its research findings from The State of America’s Sleep...

Retail Road Trip: Matthews Mattress Thrives With DIY Strategy

This family-owned sleep shop chain in California finds success through tenacity, flexibility and innovation | Photography by Jordan Famer Photography | From a single store, Matthews...

Co-Sleeping Pros and Cons

Couples, kids, pets — is your bed too crowded? Consider these benefits and drawbacks of piling onto the same mattress Editor’s note: Savvy mattress retailers...

Exhausted? You’re Not Alone

Annual survey analyzes how well — or poorly — the world is sleeping and what, if anything, adults are doing about it Here’s a universal...

Poppin’ Success

California retailer experiments with a temporary retail space and finds long-term opportunities This issue’s cover story, “Why Pop-up Shops Keep Popping Up" by Julie A....