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Consumer Corner

When Every Week Is a Mattress Sale

Sleep Savvy Staff -
As summer sales crowd the marketplace, retailers can help shoppers look beyond the markdown and see the value of a more complete sleep setup.




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I Wish I Had Thought of That!

Sleep Savvy offers a retrospective of previous Retail Road Trips, highlighting best practices and brilliant...

Fred’s Beds Finds Success on the North Carolina Coast

Customer service, emphasis on premium beds and a catchy name are all part of...

What Country Gets the Best Night’s Sleep? 2023 Worldwide Sleep Habits

Getting a good night’s rest knows no borders — after all, all human beings...

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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – BSC Research Is a Rich Trove of Information for Retailers

The Better Sleep Council’s Mary Helen Rogers tells us what the latest BSC research can teach retailers. (Spoiler: There are consumer dollars you may...
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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – Mattress Is Key to Good Sleep

Therapedic International President Gerry Borreggine tells editor at large Dave Perry that Better Sleep Council research continues to affirm the importance of good sleep...
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News

BSC Study: Consumers More Willing to Shop, Buy in-Person in Q2

A new consumer study conducted by the Better Sleep Council reveals that consumers are showing signs of returning to some pre-pandemic attitudes and shopping...
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News

Buying Behavior, Part 4: The Purchase Experience

Consumer preference for online mattress buying continues to rise, but brick-and-mortar stores remain important, a Better Sleep Council survey shows Consumer preference for purchasing mattresses...
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Features

Summertime

Not only is the livin’ easy, but it just became more entertaining with a new video series Ah, summer. My favorite season. Weird, right? But...
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Consumer Corner

Healthy Sleep Habits

Looking for lifestyle practices to improve your body and mind? Follow these tips to improve your sleep and kick-start your health Editor’s note: Savvy mattress...
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Retail Road Trip

Sleepland Is a Wide Awake Mattress Wonderland

Retailer Furnitureland South focuses on bedding in a dramatic new department that aims to excite a spirit of discovery in shoppers “The World’s Largest Furniture...
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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – BSC Chair Dishes on Shopping Experience

In a new video series on Better Sleep Council research, BSC Chair Brent Limer tells editor at large Dave Perry the mattress shopping experience...
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News

Retail Survey: Consumers More Interested in Better Sleep

Latest Piper Sandler report also shows shift to higher bedding prices Foam shortages are likely to continue. Mattress advertising dollars are up. Consumers are more...
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Research

BSC’s State of America’s Sleep Survey Finds a Nation Sharply Divided on Sleep Quality

The Covid-19 pandemic played havoc with the quality of sleep for many Americans, significantly increasing the number of poor sleepers and inflicting mental, physical...
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News

BSC Study Confirms a Divided Nation

Possibly a result of the Covid-19 pandemic, consumers favor softer mattresses, especially among young shoppers, according to a Better Sleep Council survey The country is...
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Features

The Sleep Issue

For Better Sleep Month, we have assembled lively articles to help you sell more and better bedding In this issue, we celebrate the importance of...
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Features

Assessing the Covid-19 Marketplace

As consumers focus on their sleep, retailers have an opportunity to boost sales of king-size mattresses and sleep accessories The bedding industry has experienced a...
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Features

Covid-19 and Commerce

The pandemic has accelerated shifts in the marketplace, particularly how we buy and sell At the risk of overstating the obvious, during the past 13...
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Wake-Up Call

Mattress Matters

Consumers are almost evenly split on firmness, but softer beds have gained ground, according to research conducted by the Better Sleep Council Consumers are divided...
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Consumer Corner

The 10 Most Sleep-Deprived Cities Across the U.S.

Is your town on the inaugural list from Mattress Firm and SleepScore Labs? Atlanta holds the unenviable title of being the most sleep-deprived city in...
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Research

Almost Half of Consumers Still Not Getting Good Night’s Sleep

The majority of those who say they are sleeping well recently bought a mattress, according to the Better Sleep Council Q1 tracking survey. Almost half...
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News

Survey: Retail Mattress Sales Up but Product Delays Impacting Business

Retail mattress sales were strong in March, but retailers say product delays and foam shortages are impacting their business, a new survey reveals. More than...
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Retail Road Trip

Original Mattress Factory: Balancing Tradition and Innovation

As a direct-to-consumer pioneer, the Cleveland-based manufacturer-retailer continues its tradition of hand-built, quality mattresses with low-pressure sales. PHOTOGRAPHY BY Owen ZubekInternet-based mattress brands that sell...
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Research

Sleep No. 1

When it comes to good health, mattress buyers say a good night’s rest is more critical than healthy eating and exercise, according to a...
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Research

The Coronavirus Marketplace

According to a new survey, the pandemic has increased mattress shopping, with emphasis on king-size models and sleep accessories The Covid-19 pandemic has impacted the...
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