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Talking Sustainability on the Sales Floor

Craig Lauer -
Conversations about sustainability can feel surprisingly difficult to navigate on the sales floor. Not because the topic is new, but because it doesn’t show...




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I Wish I Had Thought of That!

Sleep Savvy offers a retrospective of previous Retail Road Trips, highlighting best practices and brilliant...

Fred’s Beds Finds Success on the North Carolina Coast

Customer service, emphasis on premium beds and a catchy name are all part of...

What Country Gets the Best Night’s Sleep? 2023 Worldwide Sleep Habits

Getting a good night’s rest knows no borders — after all, all human beings...

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Retail Road Trip

Fred’s Beds Finds Success on the North Carolina Coast

Customer service, emphasis on premium beds and a catchy name are all part of its winning formula First things first. Yes, there is a Fred...
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News

Mattress Sales Down 6% in January, Survey Says

The new year got off to slow start for bedding retailers, with total delivered mattress sales declining in January by a mean of 6%,...
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News

Mattress Dollars and AUP Up, Units Down to Close Out 2021, Survey Finds

Retailers say hybrids enjoyed strongest sales growth for the year, rising 33% U.S. mattress retailers saw single-digit dollar growth in December, while unit sales remained...
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Retail Road Trip

Tom Wholley’s Personal Touch Wins at Connecticut Mattress

Retail veteran builds his business around honesty, integrity and a promise of “no-fear mattress shopping” To sell mattresses to his customers in Connecticut and surrounding...
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Editor's Columns

Fresh Starts

What will 2022 bring? It's difficult to predict anything after the last two years There's just something about January, isn't there? We flip the calendar...
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Research

Research Brings King-Size Good News

Consumer shift to larger mattresses would bring more comfort to consumers and more dollars to retailers There could be a king-size installment of good news...
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Retail Road Trip

L&W Follows Time-Tested Recipe for Success

The factory-direct keeps the good old days of mattress making and personalized selling alive in the Quad Cities area By David Perry Photography by Todd Mizener/Quad-City...
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Consumer Corner

Sleep: It’s Good for Your Bones

To keep your skeletal structure strong and supple, try these 7 steps, including exercising daily and buying a quality mattress Editor’s note: Savvy mattress retailers...
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Features

Popping the Question

Follow these best practices for inquiring about a potential employee’s Covid-19 vaccination status and avoid paying a fine The tricky question more and more employers...
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Editor's Columns

A Bittersweet Goodbye

As much as I love being the editor of Sleep Savvy, it’s time for me to move on. Here’s why Like many of us, I...
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Inside The Mind

“Inside the Mind of the Mattress Shopper” – with BSC member Tim Witherell

"Inside the Mind of Today's Mattress Shopper" takes a look at mattress shopper behavior with Better Sleep Council member Tim Witherell, vice president/general manager...
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News

Survey: Consumers Blame Both Manufacturers and Retailers When Products Fail

When a mattress dips in the center, a pillow loses its loft or an adjustable bed base stops functioning, consumers may blame the product...
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Research

BSC Survey: Covid-19 Resurgence Impacts Consumer Behavior

But shoppers are returning to brick-and-mortar stores and are interested in bedding products The Covid-19 resurgence fueled by the Delta variant has consumers reverting back...
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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – With the BSC’s Susan Mathes

Better Sleep Council vice chair Susan Mathes tells us why mattress shoppers continue to favor online shopping and looks at how consumers are sleeping...
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Retail Road Trip

Journey of Discovery Awaits at Green Front Furniture

Revamped bedding department is a standout in a vast family-owned home furnishings complex in central Virginia Green Front Furniture serves notice to its prospective customers:...
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Editor's Columns

Milestones

This month marks two profound anniversaries in my life — one rewarding, the other horrific This month marks a personal milestone for which I am...
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News

BSC Research, Part 5: Is the Price Right?

How much are consumers willing to spend on a mattress? More than they currently are paying, research shows Consumers are spending significantly less for queen-size...
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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – BSC Research Is a Rich Trove of Information for Retailers

The Better Sleep Council’s Mary Helen Rogers tells us what the latest BSC research can teach retailers. (Spoiler: There are consumer dollars you may...
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Inside The Mind

“Inside the Mind of Today’s Mattress Shopper” – Mattress Is Key to Good Sleep

Therapedic International President Gerry Borreggine tells editor at large Dave Perry that Better Sleep Council research continues to affirm the importance of good sleep...
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News

BSC Study: Consumers More Willing to Shop, Buy in-Person in Q2

A new consumer study conducted by the Better Sleep Council reveals that consumers are showing signs of returning to some pre-pandemic attitudes and shopping...
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News

Buying Behavior, Part 4: The Purchase Experience

Consumer preference for online mattress buying continues to rise, but brick-and-mortar stores remain important, a Better Sleep Council survey shows Consumer preference for purchasing mattresses...
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It’s been our mission to be the trusted, go-to resource for retail mattress professionals for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

It’s been our mission to be the trusted, go-to resource for retail mattress professional for more than 20 years. We deliver the latest retail trends, strategies, and best practices directly to top bedding stores across the United States.

Since 2001, we’ve provided exclusive access to leading industry research on consumer buying trends published by the Better Sleep Council. We’re published by the International Sleep Products Association, a trade association uniting the industry to reach its fullest potential.

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