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Sleep: It’s Good for Your Bones

To keep your skeletal structure strong and supple, try these 7 steps, including exercising daily and buying a quality mattress Editor’s note: Savvy mattress retailers...

A Bittersweet Goodbye

As much as I love being the editor of Sleep Savvy, it’s time for me to move on. Here’s why Like many of us, I...

“Inside the Mind of the Mattress Shopper” – with BSC member Tim Witherell

"Inside the Mind of Today's Mattress Shopper" takes a look at mattress shopper behavior with Better Sleep Council member Tim Witherell, vice president/general manager...

Survey: Consumers Blame Both Manufacturers and Retailers When Products Fail

When a mattress dips in the center, a pillow loses its loft or an adjustable bed base stops functioning, consumers may blame the product...

BSC Survey: Covid-19 Resurgence Impacts Consumer Behavior

But shoppers are returning to brick-and-mortar stores and are interested in bedding products The Covid-19 resurgence fueled by the Delta variant has consumers reverting back...

“Inside the Mind of Today’s Mattress Shopper” – With the BSC’s Susan Mathes

Better Sleep Council vice chair Susan Mathes tells us why mattress shoppers continue to favor online shopping and looks at how consumers are sleeping...

Journey of Discovery Awaits at Green Front Furniture

Revamped bedding department is a standout in a vast family-owned home furnishings complex in central Virginia Green Front Furniture serves notice to its prospective customers:...

Milestones

This month marks two profound anniversaries in my life — one rewarding, the other horrific This month marks a personal milestone for which I am...

BSC Research, Part 5: Is the Price Right?

How much are consumers willing to spend on a mattress? More than they currently are paying, research shows Consumers are spending significantly less for queen-size...

“Inside the Mind of Today’s Mattress Shopper” – BSC Research Is a Rich Trove of Information for Retailers

The Better Sleep Council’s Mary Helen Rogers tells us what the latest BSC research can teach retailers. (Spoiler: There are consumer dollars you may...