Retail Tips: Handling Negativity Like a Pro


The best sales pros know how to turn around negativity from a customer. In this episode of Inside Track, Gerry Borreggine gives you a two-pronged approach to handling negative comments from a customer and getting on a positive path to a sale.

When the competition goes negative

  • Respond, not react.
  • Be positive.
  • Use third-party attributions to build credibility.

Tips by Gerry Borreggine, CEO and president of Therapedic International. For more Inside Track tips, click here.