Therapedic CEO Gerry Borreggine and guest Dave Perry of Sleep Savvy talk about why mattress…
Based on scientific studies in neuro-linguistic psychology, this episode of Inside Track helps you identify your customer’s communication style and use subliminal selling to connect and make the sale.
Subliminal Selling Strategies
- To reach visual learners, show them key product features.
- To reach auditory learners, tell them what’s important.
- To reach kinesthetic learners, let them feel the key features.
Tips by Gerry Borreggine, CEO and president of Therapedic International. For more Inside Track tips, click here.